Boston Consulting Group press release on sustainability in business and the “wide gap between intent and action”:

According to a joint study of The Boston Consulting Group and MIT Sloan Management Review, sustainability continues to be a hot topic despite the worldwide economic crisis, even though a lot of companies are lacking in awareness for the competitive advantage of a sustainability strategy.

„Global Study Reveals Major Disconnect Between Corporate Leaders’ Concern About the Impact of Sustainability on Their Business and the Actions They Are Taking “

“Although almost all the executives in the survey (92 percent) said that they were trying to address the issue of sustainability, most said that their companies were either not taking bold action on sustainability or falling short on execution.” (quote from press release)

(http://www.bcg.com/Media/PressReleaseDetails.aspx?id=tcm:12-29308)

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