HarvardBusiness.org on finding “the inner self” of your company

Interesting formulation for a chief strategy officer: “The job of chief strategist in times of rediscovery is closer to ‘corporate psychiatrist/philosopher’ than traditional strategist.” (quote from the article below)

“What McDonald’s Can Teach Us About Recovery”

by Mats Lederhausen, July 15, 2009
(http://blogs.harvardbusiness.org/cs/2009/07/what_mcdonalds_can_teach_us_ab.html?cm_mmc=npv-_-MANAGEMENT_TIP-_-OCT_2009-_-MTOD1001)

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